Coin Master’s In-App Ads
After doing some research, I found that the game has no in-app advertisements.
I was expecting to see Coin Master’s revenue strategy involve both in-app purchases and advertisements, but it’s actually mainly through advertising.
The game used to contain in-app ads, but they’ve since been removed in favour of IAP-only revenue.
For players who have run out of spins, sometimes they might choose to watch a rewarded video commercial in order to get more.
This was a big move by Coin Master to remove the choice. On the other hand, it can be argued that they’re focusing on in-app purchases and social sharing for good reason.
Focusing on in-app purchases and content unlocks reveals another layer to the game that goes beyond players having to pay for in-game items. Spending money is just one aspect of the overall experience and has its limitations.
The game is able to extract the maximum money from its players after they have been hooked on a regular basis and enjoy playing it on a regular basis. The ultimate aim of any retention strategy is to create a devoted player base.
How Do Coin Master’s In-App Purchases Work?
Game creators must plan ahead if they hope to make money from in-app purchases.
To put it another way, this implies strategizing the gaming as well as the purchasing setup in detail.
I played Coin Master every day for 7 days to see how it achieves such a high level of success. I couldn’t have had more fun during the holiday season! As a new user, I only came across one in-app purchase opportunity. It showed up after I’d used all of my first 50 spins to no avail.
It cost $4.99 to receive the deal, which came with +80 spins. Below the offer, it’s quite obvious that you may also decide to wait for a refill.
Each time you refuse to take an offer, you’ll see a series of pop-ups via Facebook to do with connecting your friends. Doing so gives you rewards. For this reason, it’s always worth seeing what the app is offering before making your decision!
It’s important to note that the IAP for more spins shows each time the player runs out of spins.
With a $1.99 price tag, it was the best value for money in the store. According to the offer, it was a 250 percent better deal than the competition.
This is a great chance to win over new followers. A tiny symbol with a countdown timer appears on the home screen to give gamers a chance to decide whether or not to buy it.
If you’re out of coins in the game, you’ll be offered a special deal with different rates. The more coins are left in your account when this happens, the higher the bonus will be.
The “First Timer Pack” deal was much more generous this time. The price was the same, but there were more spins and coins in it than in the previous one.
As an added incentive, the “First Timer Pack” was offered with even more generous offers in subsequent sessions, but the price remained the same.
This package is for first-time buyers of the product. It has more generous offers, but the price remains the same.
The Pet Collection was unlocked during this session. More goods and in-app purchases meant the game could make more money.
The players are given the option to buy pets after using up all of the in-game pet food and XP.
There’s a “spin the wheel” version and a free spin included. It’s made up of massive coin quantities, and then some more massive coin amounts. You can try your luck once more for $4.99.Otherwise, you’ll have to wait a day.
This week I got to try out a Halloween “Christmas Present Pack” that includes free spins, money, treasure boxes, and XP. It was 400% more value than the normal offerings of this game.
When I finished the game at the end of my playtime, I found a final season package offer.
P: It was a “New Year Special Pack” this time around. For a limited time, it was on sale for $4.99, making it 550 percent more expensive than what the shop normally sells.
Following the expiration of this limited-time offer, a new seasonal promotion debuted.
This one was different to my earlier attempts. This time, Santa came disguised in the form of a discount voucher and delivered it to me. The coupon is spendable on anything in-store and gives you a whopping 200% discount.
The Secret to Making Money with the Coin Master! How a $1.28 billion game devolved into a minor issue
The Coin Master Monetization Strategy Is Out There For All To See! How a $1.28 billion game devolved into a minor issue.
The monetization strategy of games should be transparent and understandable. The Coin Master game is a perfect example of this. It’s a $1.28B game that has experienced an uproar from its players who are not happy with the way it handles in-game purchases.
Hovering in the middle of all of these coins, celebrities, and other goodies is a pig.
To be clear, this is not Coin Master, which will be one of the world’s most popular games in 2021.
A successful Coin Master will always depend on the monetization and commercialization of the game. You can learn a lot about it on this blog, like how to balance the gameplay with revenue generation.
What is the Coin Master’s overall success rate?
Moon Active provided Coin Master for our consideration. It was initially released in 2015 and took some time to become well-known and reach the top of the box office revenue rankings.
Over the course of its existence, Coin Master generated $1.28 billion in revenue.
To put it another way, (Unless stated otherwise, the data in this article comes from an internal source).
During a recent coronavirus lockdown, downloads increased significantly. This upped our revenue for the first two quarters of 2020. For the remaining few months, we continued to make plenty of money.
More than half of Coin Master’s total income was generated in the United States, with Android users generating 67.12% of all revenue–roughly on par with their percentage of app downloads.
The game’s strategy for user acquisition is one of the major reasons for these figures. They’ve hired plenty of famous US celebrities to publicize their game, which makes it clear they’re targeting the US market.
It appears to be a successful strategy. Review our Coin Master ad breakdown for more information.
In-App Purchase Pricing Structure
The Coin Master’s store provides a broad range of products that come in at various price points. The cheapest items can be purchased for as little as $1.99 (for 25 spins) and the most expensive are $99.99 (2,800 spins).
The cheapest option is not always the most appealing to customers. However, if you are looking for great value, our most popular offer is the one for $11.99 which includes 200 free spins!
There are six different ways to earn coins in the game. The cheapest deal is for 450k coins for $1.99. The most popular deal is for 3M coins for $9.99, and the most expensive deal is for 55M coins for $99.99.
Our research has found that gamers are more likely to spend money on additional spins on slots. The most popular in-app purchases are Small Spins and Special Small Spin Packs, especially on the App Store.
Analysis of the Coin Master Monetization Plan
With regards to Coin Master’s business model, it is intertwined with the games it creates.
The game may be classified as either casual or casino on Google Play. It’s a casino game, but it’s also a social casino game because of the significant social aspects.
The social aspect of the game is apparent in player vs. player, rather than spinning slot machines.
The slot machine mechanic is at the heart of this game’s monetization strategy.
Players are given a large number of free spins on the slot machine when they initially begin playing.
As time passes, the number of free spins available will drop. To advance in the game, you’ll need to wait a few hours before they can be used again.
As a player, if you have no more free spins left, you will have a number of options to choose from on how to proceed with the game.